Plus, a new smash burger spot
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Today’s Forecast

91° | Afternoon thunderstorms | 45% chance of rain | Sunrise: 7:18 a.m. | Set: 7:26 p.m. | Tides | Old Tampa Bay | High: 11:34 a.m. | Low: 7:40 p.m. | Clearwater Beach | High: 8:20 a.m. + 11 p.m. | Low: 3:59 p.m.

What’s coming to East Cass Street?
540 East Cass.jpg
Can you picture those early morning sunrises over Tampa’s skyline? | Rendering via Silverstein Properties
Last week, we told you that a new tower was approved for Cass Street in Downtown Tampa, as first reported by Tampa Tomorrow. Now we’re sharing the developing deets.

Meet 540 East Cass.

Silverstein Properties — the developer known for its work on the World Trade Center Towers — plans to build a 33-story luxury residential building in the northside of downtown, located near the likes of the Floridian Palace Hotel and the Tampa Federal Courthouse.

“Tampa is one of the country’s fastest-growing residential markets — with its affordability, strong employment, great education, and beautiful destinations,” Marty Burger, CEO of Silverstein Properties, said in a statement. “With this development, we are thrilled to become active in the city of Tampa.”

The tower will be built by South Florida’s Coastal Construction. The contractor also worked on TBAY projects like the Ritz-Carlton Residences, Tampa, on Bayshore Boulevard, the JW Marriott, and Water Street’s Heron apartment.

Arquitectonica will serve as the architect and interior designer, according to Silverstein.

Screenshot 2023-09-15 at 1.52.11 PM.png

An overlook at the incoming tower’s location.


Screenshot via Google Maps

Once completed, the building will feature a mix of 450 studio, one-bedroom + two-bedroom rental units, all with views of the waterfront or the downtown cityscape.

The tower will also be located within walking distance from the Tampa Riverwalk (0.7 mile) + Water Street (0.8 mile), and the University of Tampa (1 mile).

Other features include:
  • 498-space parking garage
  • Indoor/outdoor market-leading amenity space
  • 10,300 sqft of retail space
  • Outdoor pool + barbecues
  • Fitness center, yoga room, and personal training studio
  • Co-working lounge
  • Game room
The developer expects to start construction in 2024, and wrap up the project in 2026.
Which Downtown Tampa attraction would you most like to live by?

A. Tampa Riverwalk
B. Straz Center for Performing Arts
C. Amalie Arena
D. The Florida Aquarium
Monday, Sept. 18
  • Trivia Night | Monday, Sept. 18 | Midtown Commons, 3659 Midtown Dr., Tampa | Free | Head to the community hotspot for live general trivia for a chance to win prizes.
Tuesday, Sept. 19
  • Grand Cathedral Cigars Bourbon Heritage Dinner | Tuesday, Sept. 19 | 6-10 p.m. | Grand Cathedral Cigars, 2201 N. Florida Ave., Tampa | $147.50 | Celebrate Bourbon Heritage Month with pours of Jack Daniels, Woodford Reserve + Old Forester, a three-course dinner, and two cigars.
Wednesday, Sept. 20
  • “What Makes A Poem,” by St. Pete Poet Laureate Gloria Muñoz | Wednesday, Sept. 20 | 6-8 p.m. | First Presbyterian Church, 701 Beach Dr. NE, St. Petersburg | Free | St. Petersburg’s poet laureate will share about her career, read from her work, and lead the audience in a poetry writing.
  • Tampa Terrors Ghost Tour | Wednesday, Sept. 20-Sunday, Oct. 29 | Times vary | Tampa Theatre, 711 N. Franklin St., Tampa | $21-$30 | Meet at the historic theater for a spooky tour of eight to twelve eerie locations in Downtown Tampa.
Thursday, Sept. 21
  • Networking Afterhours | Thursday, Sept. 21 | 6-9 p.m. | Tampa Riverwalk, Tampa | $10-$75 | Mix and mingle with fellow local business people while sampling fare on the scenic riverfront.
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Plan Ahead
🪅 Inside scoop: Who to see at the Hispanic Heritage Celebration
a group photo of Bidi Bidi Banda group memeers
Among the many performers is Bidi Bidi Banda, who joins us all the way from Austin. | Photo via Flickr/Ray_LAC
Experience the vibrancy, rhythms, and flavors of Hispanic and Latino cultures at Bonnet Springs Park’s ¡Bienvenido a BSP!: Hispanic Heritage Celebration on Saturday, Oct. 7 from 12-8 p.m.

The free, family-friendly event will highlight Hispanic and Latino artisans, performers, foodie experiences, activities, and more.

Here’s the inside scoop on who + what to see at this can’t-miss cultural event:
  • Live music: Among the diverse lineup of performers is headliner Bidi Bidi Banda, a Selena tribute band.
  • Cultural performances: Showcases include Venezuelan Danza Y Tambor, Mariachi Guadalupe, and Flamenco Del Sur.
  • Dancing: Dance the day (and night) away with the help of a live DJ.
  • Artisan market: Featured artisans include Mamacita Lifestyle Co., Me and Mom Jewelry, and Chicas Collab.
  • Food: Savor those Hispanic flavors with Taco Riendo, Tito’s Latin Cuisine, Nineteen 61, Mucho Boba, and more.
Bonus: The park’s Depot Cafe + Rooftop Garden Bar will offer a special menu and drinks to event attendees.
News Notes
  • We’re back with more Tampa Riverwalk news. Late last week, Tampa City Council heard a proposal that would lengthen the popular walkway from the Florida Aquarium to Adamo Drive. Now, the city will take public input and bring it back to council in December. (Tampa Bay Business Journal)
Coming Soon
  • Manila Eats will be serving up its homemade Filipino dishes at its new spot starting Thursday, Sept. 28 at 1601 S. 22nd St. in Tampa. Bonus: stop by the eatery on the weekends for a little karaoke and a live band. (That’s So Tampa)
  • Tulum vibes are on the way to St. Pete. Hunger Thirst Group plans to open a Tulum-inspired restaurant and bar in the former Iberian Rooster space. The two-story spot will serve feature tequila and mezcal cocktails + light and fresh eats. (I Love the Burg)
  • Ready your belly. Bellies Street Food recently hit the streets of St. Pete, serving up colossal sandwiches, smash burgers, and loaded fries. Find it outside spots like Lost & Found, Marina Walk Apartments, and Par Bar. (I Love the Burg)
  • The Florida Museum of Photographic Arts is now open in Ybor City’s historic Kress Building (1630 E. 7th Ave.) The museum is open Tuesdays through Sundays with more than 3,000 sqft of exhibition space to explore. (That’s So Tampa)
  • Last week Pinellas Suncoast Transit Authority’s board voted to cut some routes in Dunedin, Safety Harbor, and St. Pete to save ~$1.5 million. The agency dialed back previous plans to make more massive cuts. (Tampa Bay Times)
Try This
  • Audiologists are raving about the latest generation of Horizon hearing aids. Why the excitement? They deliver unmatched speech clarity in an ultra-discreet design. The best part? offers a local, 45-day no-risk trial, so you can try before you buy. Secure your spot.*
  • How many credit cards are in your wallet? Make your answer “one.” The Ascent’s credit card experts personally signed up for this card because of its perfect mix of benefits: up to 5% cash back, a big bonus, no annual fee, the list goes on. Learn more.*
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The Wrap
Bailey Lefever in a park near a pond Today’s edition by:
From the editor
We stopped by the grand opening of The Salty Donut, Hyde Park Village’s latest confectionery, late last week. Here’s a peek.
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