Now more than ever, data shows that consumers are experimenting with what it means to be “sober curious.” The result has been a spike in sales of non-alcoholic beverages and a declining interest in alcoholic drinks.
Here are a few stand-out stats:
- Total dollar sales of non-alcoholic beverages grew by 20.6% between August 2021 and 2022. Non-alcoholic beer accounted for 85.3% of those sales.
- 36% of US consumers reported to have “lost interest in drinking alcohol in general” while 13% reported to be “interested in alternative non-alcoholic beverages.”
- Sales of non-alcoholic beer, wine, and spirits rose from 0.22% of total alcohol sales in the US in 2018 to 0.47% in 2022.
- Global Market Share predicts that the non-alcoholic drinks market will grow to $30 billion by 2025.
Wanna know where you can enjoy a mocktail in TBAY? These are some of the local spots we love + what to drink there:
- Boulon Brasserie | Pair your French cuisine with a Let That Man-Go Mango creation featuring mango, lemon, and ginger beer.
- Willa’s | The Lil Parsley Pepper Margarita is made with 11 Seedlip Garden 108, jalapeño, lava salt, and lime.
- Cassis | The Garden Party mocktail is crafted with 13 Seedlip Garden 108, white cranberry, lemon juice, and agave.
- Predalina | The newly opened restaurant’s Seaside Tonic combines Lyre’s London pink spirit, giffard zero proof elderflower spirit, juniper berries, citrus expressions, and Fever-Tree tonic.
