Support Us Button Widget
Sponsored Content

3 new dining + shopping spots in Water Street Tampa

Three new businesses opened their doors in April — and there’s more on the way.

Sponsored by
The interior of Ash features a bright bar and seating area. The dark interior of Alter Ego with red neon lights. A collection of gray furniture and decor.

Ash + Alter Ego are both owned by award-winning Tampa Chef Ferrell Alvarez, and Clayton Gray Home has been a local staple since 2009.

Photos provided by Strategic Property Partners

There’s so much happening in Water Street Tampa that staying up-to-date on all the events, developments + new businesses can feel like a full-time job. Luckily, that’s what we’re here for.

Today we’re highlighting the three newest additions and upcoming hotspots that bring even more retail, fitness, shopping, and dining experiences to the bustling neighborhood.

🍸 It’s a fine time to dine

  • Ash — Located on Asher’s ground floor, this Italian-inspired restaurant features an outdoor patio that’s as beautiful as it is expansive.
  • Alter Ego — This groovy cocktail lounge offers weekly live tunes, small bites + big vibes.

🛍️ Shop till you drop

There are near-endless shoppabilities in Water Street Tampa — and now you can add hand-selected home furnishings to that list:

  • Clayton Gray Home offers artisanal furniture, lighting, and decor for every aesthetic.

🌅 On the horizon

Spring + fall bring even more to look forward to, including a chic blow-dry bar, a luxury medspa, home gifts, and more.

See the new spots + explore all experiences

More from TBAYtoday
We wrap up some of our favorite waterfront parks, local businesses, bakeries, and other faves across Tampa and St. Pete
Some of country music’s biggest and rising stars play the 2026 festival right on St. Pete Beach.
A grassroots effort is helping Tampa Bay region properties become part of a nationwide habitat network.
We’re digging in the Cigar City Brewing IPA’s roots, inspiration, and popularity across the United States.
Hi TBAY residents. It’s that time of year again — Spotify Wrapped is out, and so is ours. Ready to see how our year stacked up?
Prepare for winter weather in Hillsborough and Pinellas with these seasonal temperature and precipitation outlooks.
Take part in the magical tradition along Florida’s Gulf Coast from the Riverwalk to Madeira Beach.
The 16th annual edition of Small Business Saturday falls on November 29 — the perfect time to help you add a local sparkle into your holiday shopping.
There’s ample Tampa Bay waterways, and we break down some of best ways to explore them.
Take a look at the latest Broadway shows, live shows, comedy, and orchestra performances coming to the Tampa venue over the next several months.